This is around 38% of Russia’s population aged 15-64.Īssortment expanded more than sevenfold year-on-year, exceeding 80 million SKUs by the end of the year (compared with 11 million as of December 31, 2020). The company delivered more than 220 million orders - around three times more than in 2020 - to dozens of millions of consumers.īy the end of 2021, Ozon attracted more than 25 million of customers on a monthly basis. The company pursued its international expansion in 2021, launching sales in France, Germany, Italy, Spain, the UK and the USA as well as Moldova, Lithuania, Latvia, Turkey and Estonia.Īccording to preliminary unaudited results, Ozon saw its gross merchandise value (GMV) exceed 445 billion rubles (more than $6 billion), up from 197 billion in 2020 (+125%). Wildberries plans to invest further in new logistics capacities, service quality improvements and additional assortment. Some 410,000 new merchants - essentially small businesses and self-employed - got involved in the marketplace, up from 91,000 new ones in 2020. In 2021, Wildberries customers made 808.6 million orders, up 146% from the previous year. The marketplace has preliminarily estimated its yearly profit at around 18 billion rubles ($245 million) before taxation. Wildberries announced the turnover of its marketplace increased by 93% to 844 billion rubles (around $11.5 billion), including a record 304.8 billion rubles in Q4 2021 alone. Market leader Wildberries, Nasdaq-listed Ozon, and international platform AliExpress Russia significantly overperformed the market, which grew by at least 40% according to preliminary estimates (InfoLine), East-West Digital News reports. In 2019/20 Wildberries launched sales in four new countries: Poland, Slovakia, Ukraine and Israel.Recently several top Russian e-commerce companies announced impressive results for 2021, even though brick-and-mortar retail fully reopened in the country. Customers of the online shop will be able to pick up their orders at 40,000 partner locations or by courier delivery to their home if the pick-up points located at a significant distance. Our new customers will have access to a wide range of goods both at affordable prices and in the premium segment,” said Vyacheslav Ivashchenko, Director of Development at Wildberries.ĭelivery of goods will be carried out with the help of logistics partners. In the near future, Wildberries is also planning to enter the markets of France, Italy and Spain. Germany has become the 10th anniversary country for Wildberries. “We are pleased to announce our entry into one of the largest e-commerce markets in Europe. In the future, the international online retailer will offer customers more different products at attractive prices. Wildberries offers its customers from Germany 4 million SKU of goods from around 40,000 brands: women’s, men’s and children’s clothing, shoes and accessories, beauty, toys, electronics, books and stationery, sports goods, products for home and holiday houses. The website and apps are available in German, English and Russian for customer convenience. Wildberries plans to enter the French, Italian and Spanish markets in the nearest future.Ĭustomers can order goods with delivery at de., as well as using the mobile application on iOS. Germany has become the company’s tenth country of operations. Wildberries, a large international online retailer, announced its entry into one of Europe’s biggest markets.
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